Marketing is an essential part of business. Even with the best products and services, it’s difficult to make sales without a marketing strategy to spread awareness. One Funnel Away is an online course created by Joe Vitale for entrepreneurs looking to grow their online businesses and increase traffic and leads. It helps you learn how to strategically market your company online through blogging, SEO, social media, email marketing, and other methods. In this review, we’ll be exploring what this program has to offer, discussing whether or not it’s worth your time and money, and reviewing the pros and cons of One Funnel Away.

What is the One Funnel Away Challenge (Official Website)?

The One Funnel Away (OFA) Challenge is a virtual 30-day program that will assist you every action of the method developing a very profitable sales funnel.

When I was just beginning with sales funnels, I took on the challenge.

The instructors are Russell Brunson and Stephen Larsen, as well as Julie Stoian. They will teach you via video lessons everything they have learned from creating multiple million-dollar sales funnels.

They break down complex topics each day and give you tasks (similar to homework) to complete in order to move on to the next stage.

Individuals keep 90% of what they learn when they put it right into prompt practice, so when you finish the everyday goals, you’re solidifying your understanding.

Russell’s daily missions aren’t difficult, but they will challenge you to think outside of the box.

You’ll be ready for the release of your first or next funnel after the 30-day period.

Who are you tackling this challenge?

But is the One Funnel Away Challenge for you? This challenge is not for everyone, I’m sure.

This challenge is fast-paced and will require your attention for 30 days.

If you can:

  • You have an idea for an internet business, but aren’t sure how to get your products/services noticed.
  • Are you at a stumbling block in your business? Need a plan for moving forward?
  • Are you an affiliate marketer looking to increase sales?
  • You have never created a funnel, but you want to know how.
  • You need to repair an existing funnel.

The challenge is not likely to be for those who:

  • You don’t have time to look at the videos and complete the missions.
  • Do you want to “get rich quick?” business strategy?
  • You want a training they can put aside for weeks
  • Do not believe in investing money in their business. This is a challenge that can be costly and we will discuss the price later.
  • They think their sales funnels work perfectly and don’t need to love the hard work of learning and growing

If any of these are true, I suggest you stop reading my One Funnel Away Challenge review. The challenge is probably not for you.


What the One Funnel Away Challenge did for me

I don’t like to blow my own trumpet about making online money.

There are many online marketers who are more passionate about this than I am.

It’s helpful, however, to give you an overview of how this training program helped me.

It will certainly offer context for every little thing I go over in the One Funnel Away Obstacle evaluation.

Here’s a quick summary of my story.

Before I discovered the One Funnel Away Challenge program, I was a blogger who wasn’t making a lot of money. You’ll be able to see that I wasn’t Robinson Crusoe if you are a blogger or know one.

The truth is that I am a decent writer and knew how to drive a lot of people to my website. Unfortunately, I wasn’t good at making money with the topics I wrote about.

Here’s my 2019 organic traffic:


You can see that I had 60,000+ visitors per day from search to my website by August. This isn’t bad.

I was skeptical when I started blogging five years ago. I thought that I would make a lot of money if I had this much traffic. Although I was making decent money through Adsense and other affiliate programs, I wasn’t going on any vacations in The Hamptons.

It was obvious that something needed to be done.

One thing I had to do was to sell more eBooks.

One way that my website makes money is by selling eBooks. Although it is not my main focus, I still wanted to do it right.

I published 7 eBooks in 2018 on topics ranging anywhere from Buddhism to mindfulness to taking control of your own life. My sales were not great despite the quality of my books.

Shopify was my first choice to sell these books. Shopify is a great ecommerce platform, but it’s not well-equipped to help people sell eBooks. The sales pages were ugly and the functionality was poor, according to me.

However, my biggest mistake was not having a sales funnel.

I had heard great things about sales funnels and ClickFunnels more generally. But I didn’t know how to create one. Literally, none. It was a daunting task to create my first funnel.

That’s why I dived into the One Funnel Away Challenge. To create highly profitable sales funnels, I knew that I needed hands-on training.

I learned step-by-step how the One Funnel Away Challenge helped me create the perfect sales funnel to sell the products that I was selling. It was my launch pad to increase my book sales by 15% in a matter of minutes.

Here’s how I did it.

Increasing my eBook sales 150%

My eBook sales have increased 150% in the past year since I switched to ClickFunnels.

Shopify allowed me to sell $120 worth of eBooks per day, and I was able to convert $300 using ClickFunnels.

Traffic to my sales pages hasn’t grown in a meaningful way. My average order value has increased from $11 and is now converting better.

This is a great boost for something that is a side hustle for me.

Here’s a look into my sales funnel

I chose the 2-Step TripWire after learning about it in the One Funnel Away Challenge.

It’s a simple funnel that is well-suited for the eBooks I was selling.

This funnel should be irresistible.

One eBook from me costs $9. They are then taken to my 1-click upsell at a high price. They are offered a 1-click downsell if they do not buy my upsell.

My 1-click upsell allows you to bundle all 7 eBooks together for $25. The 1-click upsell is two eBooks that are closely related the one they purchased initially for $8.

This is why the 1-click aspect is so important. Because I already have their credit card information, I can add the upsell/downsell to their cart in just one click. There is no need to ask for their credit card details again.

These are the six steps in my funnels:

  • Sales page
  • Order form
  • Upsell
  • Downsell
  • Confirm your order
  • Delivery of eBooks



Instead of being able only to make $9 per transaction for each customer, I can now make up to $34 transactions in one transaction.

This is how the One Funnel Away Challenge helped me.

The funnels that you create after this challenge are likely to be quite different from mine. Depending on what type of business you run, a sales funnel could mean many different things.

The best thing about the One Funnel Away Challenge is that it will allow you to design any kind of sales funnel you want.

(If you want to learn more about the ClickFunnels platform itself, check out my ClickFunnels review here).

What should you do about funnels?

Prior to I enter into the meat and also potatoes of the One Funnel Away Difficulty program, I want to clarify the relevance of funnels.

If you don’t understand the importance of funnels in your business, then the OFA Challenge won’t be of any value to you.

This section is essential if you are new to selling online.

A sales funnel simply means the path that leads your customer to your offer, regardless of whether it’s a product or service.

Your funnel acts as a salesperson, holding your prospects’ hands, showing them the way, and encouraging them to buy from you.

Every day we participate in several sales funnels, including buying our morning coffee and getting groceries. We also shop online for the items that interest us.

You should be a smart business owner and know how to optimize your funnels for more leads, clicks, and sales.

Sales funnels can be complex and could cause more harm than good.

Poorly designed funnels can lead to lost prospects and unhappy customers.

A well-thought out funnel, on the other hand is key to scaling your business.

The One Funnel Away Challenge is going to take you by the hand and teach you absolutely everything you need to know to create high-converting sales funnels for your business.

Sound good? Let’s get started.


What you get from the One Funnel Away Challenge

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The One Funnel Away Challenge is a robust system designed to set you up for making more money online.

You’ll be able to receive a box filled with resources and materials when you sign up for it. This is if you pay shipping costs, otherwise everything is available online.

Here’s what you’ll receive.

30 Days of Mission Videos by Russell Brunson

Russell Brunson, founder of ClickFunnels started ClickFunnels’ $360 million SaaS company, completely self-funded.

He is a best-selling author and has sold more than 250,000 books. His following includes millions of entrepreneurs.

He’s someone you should be seeking advice from.

You’ll be receiving various missions from Russell for 30 days that will help you simplify your funnel-building process.

30 days of coaching from Stephen Larsen and Julie Stoian

Julie Stoian is another seven-figure entrepreneur. She will help you take the steps necessary to make Russell’s visions a reality.

She will assist you in getting everything running smoothly and guide you through the funnel-creation process.

Stephen Larsen, a former Lead Funnel Builder at ClickFunnels has created over 500 sales funnels.

ClickFunnels was closed when he decided to start his own business. He generated more than $1 million in just 13 months.

Stephen will hold daily group calls to help you stay accountable. He is a straight-shooter who will tell you exactly what you need.

Bonuses for the One Funnel Away Challenge

These training videos and accountability calls, which are more than $2,000 each, are just a small part of what you need to build your funnel.

Russel Brunson offers a variety of bonuses as a salesman to make the challenge more appealing.

These are the One Funnel Away Challenge bonus offers you will receive as soon as you sign up.

The workbook in physical copy

Studies show that writing your notes pen to paper will help you remember what you’re learning better than taking digital notes.

To take notes and retain what you have learned, you can use your physical book.

30 Days hardcover book

Russell asked thirty members of his Two Comma Club, ClickFunnel members with sales funnels that have made more than $1,000,000, this question.

What would you do if your reputation, name, followers, and reputation were all lost? What would you do if you lost all your money, including your reputation and followers?

He asked his Two Comma Club members for a daily plan to help those just starting out, so that they could reach $1 million in sales.

The answers were collected into a hardcover book.

It’s almost like having 30 blueprints for building a million-dollar funnel in one place.

This bonus is amazing by itself.

MP3 Player for all recordings

You don’t have to fit in an extra hour of work every day. The MP3 player can help you make your life easier by allowing you to listen to the recordings whenever and wherever you want.

Stephen’s coaching calls from last challenge will be included in the recordings.

You’ll find over 40 hours worth of coaching calls and interviews that you can listen to from anywhere.

Unlimited access to interviews for 30 days

You’ll be busy during the 30-day challenge completing missions and creating your high-converting funnel.

These interviews are full of useful tidbits. However, if you don’t have the time to view them all in the 30-day period, you can always go back and see them later. You will have unlimited access.

Interviews with Two Comma Club

These interviews will feature 30 Two Comma Club members discussing their mistakes and how they were able to overcome them.

They aren’t afraid to speak out, and the interviews are only for OFA Challenge members.


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